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Talking about data feels a bit transgressive in Cannes, where creativity is literally center stage. But with data driving so much change at agencies – including at creative shops – it seems an unavoidable topic. It came up frequently in ...
Talking about data feels a bit transgressive in Cannes, where creativity is literally center stage. But with data driving so much change at agencies – including at creative shops – it seems an unavoidable topic. It came up frequently in a conversation on Tuesday with Americo Campos Silva, Shell's Global Media Manager, and Sasha Savic, CEO [...]
about 1 hour ago
“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Brian Stempeck, Senior Vice President of Strategic Business Development for The...
“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Brian Stempeck, Senior Vice President of Strategic Business Development for The Trade Desk. Quick! Name a single 30-second spot that ran during last week’s episode of “Mad Men” on [...]
about 1 hour ago
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. GE Gets Predictive “Predictivity” -- the name says it all. GE, in partnership with Amazon Web Services, Accenture, and others, are getting into the “big data...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. GE Gets Predictive “Predictivity” -- the name says it all. GE, in partnership with Amazon Web Services, Accenture, and others, are getting into the “big data” and analytics game with a cloud services offering. There’s nothing said about ads in the press release, but...listen [...]
about 1 hour ago
A number of major food brands and retailers, including Mars, PepsiCo and Tesco, have agreed to use a standardised nutritional label on the front of their products packs.
A number of major food brands and retailers, including Mars, PepsiCo and Tesco, have agreed to use a standardised nutritional label on the front of their products packs.
about 6 hours ago
Web publishers using Google’s AdSense program will get new ad formats and better tools for optimizing ads on their sites in coming months and years, Google’s ad chief promised Monday. Susan Wojcicki, Google’s senior vice president of adv...
Web publishers using Google’s AdSense program will get new ad formats and better tools for optimizing ads on their sites in coming months and years, Google’s ad chief promised Monday. Susan Wojcicki, Google’s senior vice president of advertising and commerce, hinted at the improvements during a live video Google Hangout on Tuesday celebrating the official [...]
about 7 hours ago
Summer just started, but savvy marketers are already kicking their back-to-school campaigns into high gear because the shopping season starts heating up in July. To kids, summer just started and school seems far, far away. To online mark...
Summer just started, but savvy marketers are already kicking their back-to-school campaigns into high gear because the shopping season starts heating up in July. To kids, summer just started and school seems far, far away. To online marketers, the start of summer means it’s time to finalize their back-to-school (BTS) retail campaigns. BTS is the [...]
about 7 hours ago
Thousands of foster children all across North America still need a new family. This very cool animation was created to raise awareness for this problem. The music alone is worth watching this clip. Company: Dave Thomas Foundation Agen...
Thousands of foster children all across North America still need a new family. This very cool animation was created to raise awareness for this problem. The music alone is worth watching this clip. Company: Dave Thomas Foundation Agency: MacLaren McCann Country: Canada
about 8 hours ago
New ad posted: MaxHaus: Robot, 2 #ad
New ad posted: MaxHaus: Robot, 2 #ad
about 8 hours ago
New ad posted: MaxHaus: Robot, 1 #ad
New ad posted: MaxHaus: Robot, 1 #ad
about 8 hours ago
My friends at the Photo Center NW are always showcasing new work and ideas that help progress the craft of photography. I’m a huge fan (and an honorary board member) of PCNW and this is a cool event they are putting on that I wante...
My friends at the Photo Center NW are always showcasing new work and ideas that help progress the craft of photography. I’m a huge fan (and an honorary board member) of PCNW and this is a cool event they are putting on that I wanted y’all to know about… and it’s happening THIS WEEK. A 24-hour photo marathon going down on the longest day of the year June 21 (that’s in 3 days). Rafael Soldi from the PCNW explains more and interviews two wildly creative photographers about what sustains their creativity. Take it away Rafael. Thanks Chase. There is an oft-quoted line, supposedly from Pablo Picasso: “Every child is an artist. The problem is how to remain an artist once we grow up.” In two recent lectures hosted at Photo Center NW, we heard from two very different photographers who shared commanding stories about finding their creative force. And sometimes, as we learned, a creative force needs to be defended from external pressures to follow a prescribed route. What sustains creativity? What are the forces that keep artists creating, and photographers inspired to share their work? We were compelled to learn more about what experiences had shaped the creative work of these two artists: Diana Markosian is a documentary photographer who at age 22 earned the Reuters photo of the year award; Grace Weston is an accomplished artist who creates constructed narrative images in elaborate studio scenes. Their stories of “un-learning” traditional modes of producing artwork, or rejecting values associated with their field demonstrated that creative hurdles are ever-present, and that they can come from personal choices and external forces alike. As the Photo Center embarks on Long Shot, a 24-hour photo marathon, we share these stories of personal growth, in hopes that other photographers will join us and share their perspective with the world. Long Shot invites hundreds of photographers to participate by photographing anywhere they are in the world on June 21, the longest day of the year. Tell us more about how you evolved your work beyond what was “expected” from a photographic project to what you really were passionate about? Grace Weston: It was not a fast transition. I got to a point where my more formal, out in the field, black & white work was no longer fulfilling me. I felt uninspired and had no idea what to do next. Suddenly embarking on studio work turned everything upside down and put me back at square one. I had a lot to learn, and STILL had no idea what I wanted to shoot. I headed into still life, and made some “romantic” looking pieces, which were sort of “in style” at the time. But beauty has never been enough for me in a piece. I wanted to tell something, and found myself drawn to narrative. Magritte inspired my first successful narrative piece. I always loved the narrative found in surrealism, with its nod to dream life and the subconscious. That first piece excited me and I knew I was on the right path. Diana Markosian: I isolate myself by traveling to some of the most remote corners of the world, immersing myself in a world that is often foreign to me. I stay in these regions for long enough to become almost invisible to my subjects. I try to push myself to find projects, which I can follow through different stages. On a personal level, I try to surround myself by other photographers, artists and people who I admire creatively. This has been the best thing for growth, just always looking for smarter and more creative people to spend time with. Could you address the kind of “re-education” that you underwent about your process? Grace Weston: After years of more formal black and white photography in the field I had the opportunity to assist a studio photographer. It was daunting, but also thrilling to start with a “blank canvas” instead of the “treasure hunting” of my previous work in the field. I didn’t really know if my work would fit in the fine art arena or th
about 8 hours ago