Advertising

1 Day in Paradise was a challenge created by SapientNitro, Brisbane to 20 unique filmmakers to capture their story of one day in Tropical North Queensland using only a GoPro camera.They each made a 2-minute online film 20 authentic stories that redefine the notion of 'paradise', demonstrate the diversity of activities in Tropical North Queensland, and create desire for Australians to visit the region.The 20 films will be judged by a panel of experts to determine a winner, and can be viewed at YouTube.com/ExploreTNQ and on bestadsontv site VIEW THE SPOT

Advertising Agency: Amén, Montevideo, Uruguay Agency website: http://www.amen.com.uy Chief Creative Director: Nacho Vallejo Creative Director: Gabriel Lista Art Director: Gustavo Etchandy Copywriter: Juan Pablo Steneri Photographer: Geo Eye

WhybinTBWA, Melbourne spot for Nissan VIEW THE SPOT

Volkswagen City Emergency Brake stops the car automatically if the driver hasn't seen an impending collision. You never what you're going to see out on the roads and this campaign brings the benefits of the technology to life by showing different scenarios that might distract you from the road in front. Agency: Adam&Eve, London VIEW THE PRISON ADVIEW THE ATM ADVIEW THE HOTEL ADVIEW THE LION AD

The campaign from Young & Laramore, Indianapolis also launches a new tagline for the brand: "Schlage: Strong Has a Name" to reinforce brand positioning and the importance of buying a strong lock. VIEW THE SPOTVIEW THE INFOMERCIAL SPOTVIEW THE LOOT SPOTVIEW THE FOODPIX SPOTVIEW THE HI FIVE SPOTVIEW THE MINI VAN SPOTVIEW THE HYPNOTIST SPOTVIEW THE DIET SPOTVIEW THE POKER SPOTVIEW THE STARING CONTEST SPOTVIEW THE MOVIE SPOTVIEW THE OLDEST TRICK SPOT

Radio spots from Rai, Sao Paulo for Hertz PLAY THE DRINK SPOT PLAY THE KEYS SPOT

Advertising Agency: Steam Advertising, Amsterdam, The Netherlands Creative Directors: Maarten Kuipers, Cyril Chermin Art Director: Martijn van der Werf Copywriter: Cyril Chermin Illustrator: Robert Vulkers Digital Imaging: Gerben Kruk

Sharpie from two points of view in a print ad from Giovanni+DraftFCB, Sao Paulo VIEW THE MOON AD VIEW THE NETWORK AD VIEW THE PRINCE AD

Meat on the menu in a spot created by Ingo, Stockholm VIEW THE SPOT

New Zealand X factor sponsor McDonalds makes it known in a spot from DDB, New Zealand VIEW THE SPOT