Learning at GDC Next won't stop at the session tracks; Tencent, Google, GREE, and Samsung are just a few of the vendors offering instructional talks on the shared GDC Next/ADC Expo Floor Theater (booth #102), open to anyone with an Expo ...
Learning at GDC Next won't stop at the session tracks; Tencent, Google, GREE, and Samsung are just a few of the vendors offering instructional talks on the shared GDC Next/ADC Expo Floor Theater (booth #102), open to anyone with an Expo Pass as well as all GDC Next, ADC, and VIP All Access pass holders on November 5-6.
Confirmed sessions include:
Google's AdMob and Google Analytics teams will offer insights into tracking consumer analytics and your apps' performance in a talk called "Monetize, Measure, and Promote with AdMob and Google Analytics".
Tencent will explain some of the marketing design and technical requirements devs ought to be aware of when pitching apps to Chinese operators in "A Developer's Guide to Pitching Games for the Chinese Market".
Samsung will walk devs through their new developer program, explaining how to get your apps noticed on Samsung devices and get access to their special tools, in "Samsung + Developers".
Mobile app publishing platform Fuse Powered will demonstrate how to use their tools to analyze and iterate on a live free-to-play game in "Freemium Iteration Loop; Analyze, Test & Adapt in Real-Time to Maximize Revenue".
GREE will host a one-hour Q&A session with Jim Ying, VP of publishing and partnerships, where he will offer advice and feedback in a talk called "Publisher Speed Dating with GREE".
App marketers Fiksu will explain how to optimize your user acquisition spend by targeting the right metrics in "Launching a Mobile Game: Insights on Key User Acquisition Metrics".
Mobile VoIP provider Rebtel will discuss the importance of enabling app-to-app communication, using their app-to-app calling SDK as an example, in "Giving Your Game a Voice - Why App Communication Matters".