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Even if it’s not part of Facebook’s big announcement on June 20, it appears that video is a possibility for Instagram. Developer Tom Waddington posted on his blog that he dug deep into Instagram’s code, finding hints the photo-sharing service may add video soon. Waddington wrote that he found video code when he was going through Instagram’s application programming interface, as well as images for play, pause and volume control. This gives more weight to the recent rumors that Facebook will attempt to compete with Twitter’s popular video-sharing program Vine by adding similar capabilities to Instagram. He noted that the mute button stored in the code for a photo-sharing app is the big giveaway that Instagram is working on adding video — if not now, then definitely in the near future. Here’s what tipped off Waddington to the potential for video within Instagram: Despite this, Waddington doesn’t think that the June 20 announcement is about video on Instagram: I’d be doubtful that the event invitations sent out could be anything to do with Instagram. Facebook needs a strong launch for their next product. I can’t see a coffee-cup stain connecting with video features. My best guest would be a Flipboard competitor – Facebook wants to get a coffee-cup’s worth of time each morning. Monthly Active Users is a tough metric to keep growing – the next most important measurement would be Time On Site. A Flipboard-style section, with top social articles, content from RSS feeds and stories from sites you’ve Liked could easily become a daily destination to catch up on the web. And, it’d be sure to push up Time On Site, and, in turn, possible revenue from advertisers. Readers: What do you think Facebook will announce on June 20? Code banner image courtesy of Shutterstock.

Would you trade information on your location in exchange for free Wi-Fi access? Facebook is betting that the answer is yes. continued… New Career Opportunities Daily: The best jobs in media.

Internet commerce giant Amazon integrated its Friends & Family Gifting feature with Facebook last December, and it added a new twist Tuesday in the ability to create and send group gift cards to Facebook friends. continued… New Career Opportunities Daily: The best jobs in media.

Reports continue to circulate that Facebook’s mobile applications are draining the batteries of users’ devices, so Kevin Purdy, who writes the Mobilize! blog for IT World, reminded readers of an old solution — using Facebook’s mobile site as an alternative to its apps. continued… New Career Opportunities Daily: The best jobs in media.

Be careful with the way you use Facebook’s tools. The minimum age function is great for filtering out teenagers from pages about adult topics like alcohol, but this is something you should decide when you first create your page and then never touch it again. For example, if you raise the minimum age of your page, you instantly wipe out your young fans.   Simply raising the minimum age cost this page 14,000, valued at nearly $14,980 (an average Facebook fan is worth $1.07, although some fans are worth more). Sure, they could buy more likes, but there’s no substitute for strategy. If you change your minimum age, make sure you want to change it for good, because not only do you prevent new people below the specified age from liking your page, you kick off existing ones too, and changing the minimum age back to normal doesn’t add them back again. Readers, have you ever gotten yourselves in trouble with a Facebook page feature? Let us know in the comments. Special thanks to Sean McNulty of BlitzMetrics for assembling the data for this article. Money image courtesy of Shutterstock.

Amid all of the intrigue about the new product Facebook will introduce Thursday, developer Tom Waddington has now found evidence to support both of the popular theories, following up his discovery of mentions of RSS in Facebook’s code last week, which potentially signifies some sort of news reader, with his unearthing of mentions of video in Instagram’s code, which could signal Facebook’s introduction of a video-sharing feature for its photo-sharing network. continued… New Career Opportunities Daily: The best jobs in media.

Facebook Co-Founder and CEO Mark Zuckerberg traveled to Seoul Tuesday, first meeting with South Korean President Park Geun Hye, and then with executives from Samsung, according to reports. continued… New Career Opportunities Daily: The best jobs in media.

Not every brand has access to Facebook hashtags yet, but one group that does — members of Congress — has taken a liking to the social network’s newest feature. Don Seymour, digital strategist for Speaker of the House John Boehner (R-Ohio), talked up his use of Facebook hashtags in two posts promoting an event honoring Frederick Douglass Wednesday. continued… New Career Opportunities Daily: The best jobs in media.

Posts containing advice on what to do and what not to do on Facebook when looking for jobs have been abundant, but rather than relying on generalities, AllFacebook spoke with Dreamstime Chief Financial Officer Noelle Federico to get her take on exactly what she looks for. continued… New Career Opportunities Daily: The best jobs in media.

As part of Facebook’s growing push to simplify its advertising offerings, the company announced Monday that the commonly-used page post link ads will become easier to use and customize. Page post link ads are usually a brand’s best bet to drive conversions from Facebook, and the company wants to make them easier to create. One of the main complaints from advertisers regarding this ad unit is the lack of customization available. Advertisers previously have been unable to upload a new and optimized teaser image to accompany the ad, so Facebook built this capability and launched it Monday. Additionally, Facebook simplified the flow for unpublished page post link ads and improved the process of creating an ad. Facebook announced changes to the creation of page post link ads in a blog post: Choosing the right image is essential to creating a great ad, so we’re are rolling out image customization for Page post link ads across all of our interfaces, which means more flexibility for advertisers in choosing their creative. With this feature, advertisers can upload any image they believe will drive the most conversions to their website (rather than Facebook’s automatically sourcing a thumbnail image based on images on the linked site). Image customization is now available via the Page composer, create flow, Power Editor and the API. Facebook is continuing to do more in the realm of unpublished posts, so that way brands can create an ad without having to promote an already-published post. Now the page post link ad has received this treatment. Since advertising is a highly visual endeavor, Facebook reworked the flow for creating a page post link ad, so advertisers can see how it will look not only in the News Feed, but in the sidebar, as well. This way, advertisers can choose what kind of ad they want to publish: We know Page post link ads in News Feed can outperform domain ads on the right-hand side, and we want to encourage marketers to take advantage of this enhanced performance for off-site conversions. So now when a marketer enters an offsite link as the ad destination, rather than defaulting to a right-hand side format, we’ll automatically allow advertisers to choose a domain ad for the right-hand column and/or an unpublished Page post link ad for News Feed. This removes the guesswork when transitioning from advertising on the right-hand side to advertising in News Feed. Advertisers: How do you feel about the changes to the creation flow of page post link ads?