India Business

A lot can happen over a coffee. And if the new age marketing trends from the smartphone industry are any indicators, a lot is already brewing. In a world clogged with the dominance of Google’s Android mobile and massive eminence of Apple, Blackberry has put its invasion mode in the top gear by deciding to demonstrate its latest handset, Blackberry Z10, at hundreds of cafes across India. According to the company sources, the move has paid off as 70% of the cafegoers consented to demonstration and one in ten asked Blackberry to contact them about the purchasing. Out of this group, 82% proceeded to buy a Z10. A pretty impressive feat considering company’s projection rate of 50% conversion. Although Company’s Marketing Director, Anish Gupta, did not unveil the final number from overall generated sales, he confessed that the campaign has managed to facilitate 22,000 demonstrations successfully with many consumers even inviting the blackberry staff for a cup of coffee. The present eagerness of Blackberry to cover the lost ground after being elbowed from the third spot by Windows recently at Global scale is understandable.* But, whether the shaky smartphone giant would be able to transform the generated goodwill to any real number remains to be seen…. *The IDC Survey Story Source: ZDNet Looking For A Social Media Agency?? - Contact WATConsult - India's Leading Social Media Agency

Directi, an Indian corporation which offers a variety of internet products in the domains, hosting and media space has announced a new web suffix which they will be launching next month. The new suffix ‘.in.net’ is being targeted towards Indian businesses who would like to have an online presence. This domain extension will be operated by Directi as generic, unrestricted domain. The company previously launched .pw (the professional web) which has seen 150,000 registrations. Directi is now a registry operator and has been pushing towards introducing new domain extensions in India. This is so because according to the company’s internal data, 65% of the people who use their website are unable to get the domain name of their choice. Bhavin Turakhia, Founder & CEO of Directi spoke about the development, “Directi has played a pioneering role in defining products and platforms that have revolutionized the way people host their businesses online. With the launch of .IN.NET, we are confident of providing Indian businesses an opportunity to leverage the domain as a new platform to enhance their online experience and opt for memorable names within .IN.NET that will give them a competitive edge.” The company says that the new suffix will be publicly available after a 42 day landrush period. A landrush period is one where customers who do not own a trademark will be able to pre-register for generic, premium and brand domains. After this period, the domains with this extension will be available to everyone on a first come, first serve basis. Landrush and Trademark claims phase: June 17, 2013- July 30, 2013 More information can be found here. Looking For A Social Media Agency?? - Contact WATConsult - India's Leading Social Media Agency

India Cements has reported a 59.5 per cent slump in net profit to Rs 26.28 crore for the fourth quarter ended March 31, 2013, mainly due to poor demand and increase in freight charges.

Over 15,000 MW gas-based capacity is stranded in the country due to non supply of natural gas from Mukesh Ambani's Reliance Industries (RIL) KG basin.

Despite a weaker demand for personal computers, India has still managed to see an upward trend in PC shipments. As per the latest report by research firm IDC, personal computer sale in India has grown by 3% year-on-year in the first quarter of 2013 as compared to last year’s sale. The overall India PC shipments for quarter 1, 2013 stood at 2.71 million units with quarter-on-quarter growth of 7.5%. “The branded desktops witnessed execution of a few large deals, primarily in BFSI, IT and Government verticals, supporting the overall commercial growth in Q1 2013“, said Kiran Kumar, research manager, IDC India. However, consumer market remained largely flat with a marginal quarter-on-quarter growth of 1.5 per cent in January-March noted over Q4 2012, it said. Kumar added that, “High inventory in the beginning of the quarter and weak sales towards the closing weeks largely pulled back the growth witnessed in Q1 2013″. In terms of vendor share, HP claimed the top spot with a 22.5 per cent market share in Q1 2013 while Acer and Dell tied up for the second place with a share of 13.8 per cent in Q1 2013, IDC said. The research firm predicts that stable prices and back to school campaigns to reverse the sober mood in the consumer PC market. “We have seen in the recent past that some of the new launches like slim notebooks have struggled to make an impact because of price premium. Hence, it will be imperative for these new launches to remain affordable while highlighting the differentiating features. Also, we continue to believe that poll programs such as manifesto driven deals and e-governance projects would sustain and largely drive commercial spending in the India PC market”,concluded Kumar. A recent Gartner study revealed that worldwide device shipment will rise to 2.4 billion units by the end of the year. Along with rise in device sales, there will be 33% rise in India’s digital consumer market by 2013, says a report from IAMAI and IMRB. Image Courtesy |  livemint Looking For A Social Media Agency?? - Contact WATConsult - India's Leading Social Media Agency

Gold prices on Tuesday jumped sharply by Rs 680 to Rs 27,050 per ten grams in the bullion market here on heavy buying by stockists and retail customers amid a sharp rebound on the global front.

The Indian government has asked net telephony service providers which use the VoIP (Voice over internet Protocol) technology to set up their servers in India if they wish to operate within the country’s territory. Services that will be concerned with the development include Skype, Viber and other similar apps and programs. This is primarily because the government at the Centre wishes these companies to be registered in India and also have an individual office so that the government agencies could directly monitor and even regulate communication that is passed through these services. This will also allow security agencies to track down and monitor communication through such services minutely, and as of now there had been mechanism to do so. The decision was taken at a recently concluded meeting which comprised of officials from the Home Ministry, Law enforcement and security agencies. Any service provider, who provides communication services in India via any media through voice-over-internet protocol ( VoIP), should be mandated to be registered in India, having its office, server located in the country and, therefore, subject to Indian laws. Necessary provisions to this effect may be incorporated through amendment in Indian Telegraph Act, 1885 and Information Technology Act, 2000,” the minutes of the meeting reads. During the meeting, officials had stated that regulating or even tracing sensitive data or communication sent and received through VoIP services was impossible on a regional basis, and specific sites and services could not be blocked state-wise. They would have to be blocked across the country for the ban or monitoring tot take place. this was credited to an unregulated internet architecture in the country. The new development will also facilitate the segregation of IP address state-wise, and will will ‘facilitate home secretaries to allow lawful interception in areas under their jurisdiction under the Indian Telegraph Act and Information Technology Act’. It has now been concluded by the government that all the telecom service providers and ISPs will have to designate a nodal officer in each state with access to GGSN gateway. The nodal officer must have access to that part of the network that is responsible for the delivery of data packets from and to the mobile stations within a geographical service area. Viber recently clocked 200 million users and also revealed a Desktop App for its users. Skype has been slowly growing its user base and even got integrated into Outlook.com recently. As far as I can remember, the history of the Indian government with this regard is not very good at all. It had earlier tried to monitor communication on BlackBerry Messenger and even Nokia devices and has asked them to set up servers in the country for that to happen. It can be clearly seen that all the government wants to achieve through this move is to monitor and regulate the free flow of information on VoIPs services, thereby defeating the basic purpose of these products. Mobile messaging apps have outpaced SMS and there’s no telling how this move by the government could prove out to be a bad one for the end-user. Image Courtesy |  indianexpress Looking For A Social Media Agency?? - Contact WATConsult - India's Leading Social Media Agency

All Nippon Airways (ANA), the Japan’s largest airlines, has announced plans to serve Ramen Noodles to its passengers from June 1, 2013.

Union Finance Minister P. Chidambaram has favoured mergers in the banking industry so that India can have two-three global sized banks.

Coal India Ltd (CIL) jumped over 2 per cent on the bourses on Tuesday after the company reported a 90 per cent jump in standalone net profit for the fourth quarter ended March 31.